Targeting the market in the Middle East, Oman Air added several direct flights per week to Kenyan’s capital, Nairobi from the Omani capital of Muscat.
From now until May 31 Oman Air will offer customers a promotional return fare of $450. The airline, which is the national carrier of the Sultanate of Oman, will offer travelers four flights per week from Muscat to Nairobi.
SpiceJet, the Indian discount airline, announced that it will be introducing three weekly direct flights from it base city Ahmedabad to Muscat in Oman as of August
The airline will be using the Boeing 737-800 for the routes, which has a capacity of 189 passengers in economy class, and flights will be available on Monday, Thursday and Friday.
The Oman Airports Management Company is taking actions to improve services and facilities at Muscat International Airport where SpiceJet will be landing from Ahmedabad. OAMC said tht the number of passengers processed at Muscat International rose by 10 percent during the first six months of the year to a healthy 4,122,700. Civic aircraft movements also rose by about the same margin, reaching 39,854 aircraft going through the airport.
OAMC is working hard to create the necessary facilities so that they will attract more air traffic, more airlines and more people in general to the Muscat International and Salalah Airports.
The mild Omani climate coupled with the Muscat Festival and the Tour of Oman has helped to create a surge in visitors to the Sultanate. As the tourists visit some of Oman’s most famous sites and landmarks they are helping increase revenue to the country.
Boats baring visitors from such faraway lands as Germany, Italy and Sweden are docking at the Port Sultan Qaboos and dropping off tourists by the hundreds, and then bringing them all along the coast of Oman and elsewhere.
The tourism sector of the economy has been a major contributor of late to the general rise in Oman’s GDP.
According to the Muscat-based tour agency Nishad,
“The tourist inflow to the country is tremendous this year and what makes the total visitors different this time is the fact that they are from various countries ranging from Italy, Germany, France, Greece, and South Africa unlike last time where majority was from Germany”.
Oman Air is now offering a brand new route directly from Muscat to the Imam Khomeini International Airport in Tehran. Upon conclusion of the first flight, which took place on September 1st, the passengers were greeted by Oman’s ambassador to Iran and Iran’s ambassador to Oman, after each of them was presented with a symbolic rose. In the presence of other dignitaries a cake-cutting ceremony was held at the airport.
In addition the Omanis were welcomed by Captain Hamid Reza Pahlevani, Deputy Minister of Roads and Housing and Head of Civil Aviation; Morteza Dehghan IKA, Director General of Airport, and other officials.
Wayne Pearce, Oman Air’s chief executive officer, offered these comments on the occasion:
“We are delighted to have welcomed passengers to today’s inaugural flights of Oman Air’s new daily service between Muscat and Tehran. This new route, the 42nd within our ever-growing network, links two of the world’s great cities and offers travelers between the two capitals the opportunity to experience Oman Air’s unique passenger experience and to discover why Oman Air has attracted so many international awards.
“We are grateful that the Omani Ambassador to Iran and the Iranian Ambassador to Oman were able to join us in celebrating the launch of this new service and we look forward to it soon becoming one of Oman Air’s most successful routes.”
The new service will utilize Oman Air’s newest plane, the Embraer E175 regional jet, which will offer 11 business class seats and 60 in economy class. The new service instituted by Oman Air comes directly on the heels of their recognition at this summer’s World Airline Awards where the airline won “World’s Best Business Class Airline Seat” and place in the top-ten of eight other categories, including “Best Airline Service Staff in the Middle East.”
Omantel’s CEO Dr. Amer al Rawas said that the climax of their 500 million Omani riyal investment (1.3 billion USD) is the latest telecommunication service, 4G LTE.
For now the 4G service will only be available at SQU and certain places in Muscat, Buraimi and Khasab only, at least of the time being. Al Rawas explained that Omantel did studies which showed that there was high demand for 3.5G services in just those places.
Admitting that there are some problems which operators may face with compatible frequencies, al Rawas said “The government has announced allocation of 15 million riyals to resolve the frequency problems.”
“We have set up 50 stations for the 4G services and plan to increase to 200 stations in future,” the CEO said.
The company first tried the 4G network at SQU.
“The traffic at SQU is high for 3.5G as students use it for gaming as well as for their study use,” al Rawas said. He added that the trial was highly successful at SQU and it will most likely lead to the establishment of five “hot-spots” at SQU for the 4G service.
Beginning on September 1st Oman’s national air carrier, Oman Air, will begin servicing the Iranian capital of Tehran with a daily flight from Muscat. There were will be two departure times: 2am three days per week; and 9:30am four days per week. Return flights will also be offered in two time slots; 6:10am three days; and 12:40pm on four days.
Wayne Pearce, CEO of Oman Air announced the new flight, saying,
"We are extremely pleased to be launching our new service between Muscat and Tehran and to be offering customers the opportunity to travel aboard our outstanding Embraer 175 regional jets. Tehran offers visitors the opportunity to gain insights into not only Iran's unique culture, but also its rich and ancient history. Furthermore, Tehran is a major business hub and we anticipate strong demand from both business and leisure passengers.”
Rasasi Perfumes will be opening their 15th store in Oman in the Lulu Hypermarket at Darsayt in Muscat. The opening of the outlet helps to strengthen the company’s presence not only in Oman, but in the rest of the GCC region.
The stores newest location will be placed within the upscale shopping center in a position to maximize convenience and traffic for potential customers. The Rasasi store will feature the entire range of their product portfolio, including oriental sprays, essential oils, bukhoor (incense,) environmental perfumes and western-style fragrances.
Specially trained staff will be able to give excellent service to all customers, from the most knowledgeable to the newest of newcomers to the world of perfume and fragrances. The decision to open this new store in Muscat comes on the heels of a previous decision to also open a new outlet in Sohar.
Three unique and innovative products were revealed during a two day program hosted by one of Oman’s leading digital marketing experts, Infocomm. The interactive workshops were held at the Grand Hyatt Hotel, Muscat, which gave the hand-picked group of participants a chance to get some first-hand experience with Omantel’s latest breakthrough products.
Give Your Message Impact
iMass MMS is the most recent and updated addition to an already large selection of marketing products and services available from Omantel. With iMass MMS Omantel’s customers can send their marketing messages in audio or picture format making the impact that can make a difference. Omantel is the first provider in the Gulf region offering this state-of-the-art service.
"Today's consumers are increasingly sophisticated; their expectations are high. To make an impression marketers need to give their message impact,"
said Rehan Moosa, Infocomm Digital Media Product Manager and presenter at the workshops.
Location, Location, Location
A second product launched by Omantel at the workshop is a new Location Based Service which forms a part of the iMass Filter SMS service and iMass Volume SMS.
Omantel’s manager of communication solutions and corporate development, Adel Alawadhi said about this product that,
"This extremely focused marketing tool has a level of sophistication beyond anything else that's available. Companies can reach out to existing and potential clients according to their current location. At a time when marketers are constantly sharpening their message and fine-tuning their target market, this product is a great step forward."
The third product introduced is the new ismartsms.net portal. This web site gives new and existing users of Omantel’s marketing services a convenient way to learn more about Omantel’s large number of products and services. All customers have to do is log in to make purchases or send requests to the company.
"The business environment today is very demanding and there is a lot of time pressure. The iSmart SMS portal has been developed to make life easier for Omantel customers," commented R Ramesh, Infocomm Operations Manager. "It's about streamlining services and allowing clients to make the most of their time — leaving them free to concentrate on their core tasks. It also recognises the importance of listening to customers with a dedicated section for feedback."
National sales and marketing manager for Audi Oman, Abdel Karim Awwad announced the opening of the German luxury car outlet in Oman last week.
Hoping to reap a share of the pre-owned luxury car market, the car maker launched the Audi Approved Business Unit.
“This facility would enable customers in the Sultanate to purchase fully approved and checked pre-owned Audi cars,” Awwad stated.
Last year proved a favorable one for Audi, selling 1,632 used cars in the Middle East, representing a 39% from the year before. The new business opening in Wattayah, Muscat will meet the growing demand in the Sultanate for excellent used luxury cars.
“The pre-owned car industry is a growing business in Oman as customers are on the look-out for a good deal, but do not want to compromise on quality. We are very proud to have launched our exciting new Approved plus business unit and we are unique in the scope and thorough nature of our 110 multi-point checks that come as standard for every vehicle,” Awwad said.
Audi is looking forward to a good year for Audi sales. Awwad explained, “We have many exciting plans and activities planned for this year. This includes plan for corporate and government accounts in terms of sale, several activities incorporating good offers during the upcoming Muscat Festival that will connect us more closely with our valued customers.”
Orders valued at RO $68.4 million, to build two roads, the Wadi Kabir-Darsait Road and the Mahlah-Ghubbrat Al Tam-Ismaiyah Road were secured by the billion dollar global group Larsen and Toubro Oman.
Larsen and Toubro Oman is a subsidiary of the Indian-based engineering, technology and construction company L&T which is estimated to be worth $11.7 billion; is one of India’s largest and well-respected firms operating in India’s private sector, and has developed operations throughout the world during its more than seventy years since its founding.
The orders for the construction were received from the Muscat Municipality and from the Ministry of Transport and Communications. Information regarding the length of time the road construction will take or when the building will begin is not yet available.